Rock Band Beatles Sales Top Expectations, But Not Guitar Hero

Sales of The Beatles: Rock Band are exceeding company expectations, but early indicators show Guitar Hero 5 beating the game in overall retail competition. “Sales have exceeded our internal projections and we’ve sold 25 per cent of our inventory in the first week,” said Viacom CEO Philippe Dauman at New York’s Goldman Sachs Communacopia Conference, according to Gamasutra. Meanwhile, Guitar Hero division head Dan Rosensweig claims that Activision’s Guitar Hero 5 is currently outselling The Beatles four-to-one in US retail stores. The…[...]

Click below to read the full story from the source…
Rock Band Beatles Sales Top Expectations, But Not Guitar Hero

Leave a Reply